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The Houses of Colour Riche: Introducing four vibrant lipstick families of Reds, Berries, Pinks and Nudes. Choose from lipsticks like bold red lipstick, vibrant mauve lipstick, bright pink lipstick, and your lips-but-better nude lipstick Moisturizing Lipstick Formula: Smooth your lips in just 1 coat with 75% caring ingredients like Argan Oil & Vitamin E. Our lip stick leaves lips feeling soft and moisturized for a long lasting lipstick look that doesn't smudge, smear, migrate or feather For The Ultimate Lip Make Up Look: Start in the center of your upper lip, work from the center to outer edges, following the contour of your mouth. Then glide across the bottom lip. Available in 52 lip makeup shades, pair with Colour Riche Lip Liner Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color